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Starting a lighting company? That’s the easy part.

The real storm hits when the calls start rolling in...
And you’re the one answering them.
Quoting. Estimating. Closing. Hiring. Firing. Chasing parts. Managing crews.
Putting out fires in the field... while still in the trench, installing jobs yourself.

All of it... while trying to figure out if you’ll make enough this month just to cover payroll.

And that right there is why most lighting companies die in the first three years.
Not because they weren’t talented.
But because nobody ever showed them how to build the business that can hold the dream.

THIS IS YOUR CALL. WILL YOU ANSWER IT?

What would your business look like with the right guide in your corner?

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It’s time to take ACTION - or admit you’re not serious.

I’m looking for a handful of lighting pros, or soon-to-be pros, who are ready to stop playing small.

This isn’t some templated group course.
It’s mentorship.
Which means I’m in your corner, but I’ll also call you on your shit when you start slipping.

You’ve got to bring time. Energy. Money.
You’ve got to show up, even when it’s uncomfortable. Especially then.

I’ll give you everything I’ve got:
Design help. Strategy. Sales. Real answers.
But you better be ready to execute.

No more “thinking about it.”
No more waiting for permission.

You want it? Prove it.

Here’s What You Get When You Join Captains Crew:

2 Mandatory Calls These aren’t feel-good check-ins. These are real reviews, breaking down what’s working, what’s not, and what needs to change to hit your numbers.

Daily numbers tracking support. We’ll set up, review, and course-correct based on data — not hope.

Lighting design help. Send me photos, plans, and walk-throughs. I’ll help you craft designs that sell. (Must use Lifetime Lighting Systems for primary fixtures unless it's a specialty or repair.)

Full access to my training videos. The stuff I use to train my own crew and partners. Real-world, not theory.

A badass proposal template. Custom-built for your company not some generic Word doc.

Proposal and pitch review. Send it before the meeting, we’ll fine-tune it to win together.

Custom pricing structure. Built around your margins, your process, and your goals.

Marketing + ad support. Bring your ideas, questions, or stuck points. I’ll be your sounding board and help you stop wasting money on shit that doesn’t work.

Client experience brainstorming. Want raving fans instead of just happy customers? We’ll design moments that make you unforgettable.

And more… Because once you’re in, you’re not doing this alone anymore.

APPLY TO BE A MEMBER OF CAPTAINS CREW TODAY

Captain Matt Credentials:

Co-Founder of Lighting Trade School

Level 11 Certified

Illumination Artist Certified

Lighting Millionaire Club Member

Founder of Barefoot Lighting

Best in Albany Outdoor Lighting 2022-2024

CLIENT TESTIMONIALS

What others are saying about Me

Don't just take my word for it...

APPLY TO BE A MEMBER OF CAPTAINS CREW TODAY

This Isn’t a Program. It’s a Progression.

First, we build the foundation with Pre Work.
Then, once you're dialed in, we go deeper with real-time strategy, design, and leadership.

Pre Work

Brainstorming Sessions for your client experiences.

Pricing Structure help built for you and your company.

help and review for your jobs.

Proposal/Pitch

A Bad Ass Proposal Template built specifically for you. ($300 value)

Access to my Landscape Lighting training videos.

Review and Help with your daily number sheet call and help for set up and review.

Tax Template sheet set up and review.

Links to the things I use daily.

Ongoing Mentoring

2 Mandatory Calls a month to start, scale back when needed. These calls are reviewing not talking about job help etc, ie getting you to here you want to be calls.

Brainstorming Sessions for your client experiences.

Marketing and Advertising Help and sounding board for your ideas.

Continued Pricing Help and Review.

Design Help and Walkthroughs on messaging apps (must use Lifetime Lighting products for majority of fixtures unless specialty fixture or repair job)

Pictures to use for your own website and marketing.

Help with organizing and CRM.

Help setting client journeys.

Help with email campaign set up.

Install training videos.

Help develop processes for your business.

Help setting up action plan and impossible games targets.

1st Business Fact Map Event Ticket Free ($500 Value)

APPLY TO BE A MEMBER OF CAPTAINS CREW TODAY

*Please note that this is not a get rich quick scheme or a promise of you making any money. The return you get in this program fully depends on the work, effort and time you invest into yourself.